The integrated advertising solutions available on the Adfero network are outlined below. Please also see:
To find out more information about any of the below options please phone 020 7517 2200 or use our information request form.
Text link advertising
Text advertisements positioned alongside highly relevant news and feature content consistently provides high conversion rates.
Text link advertisements can be run across the sites, or be targeted by channel or by keyword for maximum effectiveness.
Advertorials
Advertorials are integrated into the look and feel or our websites, providing a more sophisticated channel of communication with our readers. All advertorials are positioned prominently on the website for the duration of the campaign in relevant channels.
Feature sponsorship
Our in-depth features of 750 words and upwards attract strong traffic levels and have a longer shelf-life than news content, often being visited for several years after initial publication. Sponsorships opportunities are offered on most features and a forward features list for all the websites in our network can be provided on request.
Microsites
Through our Opinion Former service and Travel Partner service we have accumulated vast experience in building microsites to suit different requirements.
But microsite building is certainly not limited to politics.co.uk and travelbite and is offered across our network.
Microsites are ideal where the client is looking for an in-depth conversation with our readers, through copy, polling and audio and video content. Where required, content can be produced by our in-house team of copywriters.
Channel sponsorship and guest channels
Channel sponsorship offers advertisers the opportunity to take over one of our channels and deliver key messages to our readership. Sponsoring a channel can incorporate all forms of advertising including advertorial, microsites, targeted text links and display formats.
As an alternative to channel sponsorship we can build an entirely new channel packed full of content maximising opportunities for advertisers to deliver their message.
To read about each website click on the links below: